Websites Offer a Window Into Your Business…Impromptu Opens the Window to Live Interaction

Jake's marketing team realized that they needed to improve their engagement conversion rate, as too many website visitors never progressed along the buyer's journey after leaving the website. With Impromptu, prospects were readily engaged by Jake's marketing and sales teams...resulting in an increase in verified leads, along with an improved return on marketing spend. Now that Jake has team members personally engaging website prospects, and more control over the initial steps in the buyer journey, his company is meeting marketing and sales KPIs. This is leading to an improved top line for Jake's business...and an improved bottom line.

Jennifer needed to increase her sales numbers, but she was frustrated by the quality of the leads she was receiving through traditional methods. Using Impromptu, Jennifer was able to personally cultivate her own leads as she quickly established a rapport with website visitors. She was able to instantly score her interactions, and therefore prioritize hot prospects. Jennifer was even able to close business via her Impromptu interactions, as well as leverage her people skills to schedule & confirm follow-up meetings with soon-to-be buyers.

Gary's company challenged his help-desk team to provide a higher level of support, while presenting "a more personal touch" to their customers. This could not be accomplished through email, videos, chat, or with bots. Impromptu enabled the technical support team to interact with customers in real-time, face-to-face if desired. And, using screen-share, to resolve and/or train customers more efficiently. This led to a higher percentage of first-contact resolutions. Gary streamlined the customer support department so that his team is more efficient and effective, leading to a better customer impression of the brand.